The Bridgegap Marketing Conclave: Transforming Family Businesses

BUSINESS STRATEGY

Impact of COVID -19 on Consumer Behaviour in Food Service Industry

Life will hardly remain the same when we get to the other side of the Covid-19 pandemic. Economists and social scientists are predicting lasting changes in the way we live, work and eat. History shows that such changes are not always temporary—crises can fundamentally reshape...

Beginner’s Guide to the First Time Entrepreneur

By Vipin Singh Founder and Cheif Consultant. It’s been 6 years of Bridgegap Consultants since I started this invigorating journey of being an Entrepreneur. Being a first-generation Entrepreneur, my father an Entomologist would have never fathomed the thought of the same. I have put together my bytes...

HNI Behaviour Analysis for Real Estate Industry

Internship By Bandita Barman, XIM Bhubaneswar The research work aims at analyzing the consumer behaviour of High Net Worth individuals in order to come up with an effective communication design plan for the targeted clients of Om Sree Builders and Developers. While reviewing this summary, please keep...

Covid Mein Diwali

By Rahul Shetty, Brand Consultant Introduction In the pursuit to catch consumer attention and a place in the shopping cart brands leave no stone unturned, more so in the festive season when buying sentiments are at a peak. This festive season that has come after a dry...