Anukriti Srivastava

Anukriti Srivastava has joined as a Marketing Analyst at Bridgegap Consultants.

She brings experience in customer success, content strategy, and digital marketing, having previously worked as a Customer Success Manager at Edoofa.com. In this role, Anukriti designed and executed content-led onboarding and retention strategies for over 400 international students, driving a 30% increase in engagement. She also played a key role in streamlining brand communication across multiple channels, ensuring clarity, consistency, and impact.

With an academic foundation in Psychology and Marketing, Anukriti offers a strong blend of consumer insight and strategic thinking. She has developed hands-on expertise in digital marketing, brand communication, and performance analytics, further strengthened through projects involving SEO, Google Ads, Meta Ads, and brand management at Kraftshala.

Anukriti is deeply interested in understanding consumer behavior and transforming insights into meaningful brand narratives that resonate on a human level.

Outside of work, she enjoys photography and traveling, constantly exploring new places, people, and perspectives that inspire her creative and analytical approach.